How are Augmented Reality Apps Reshaping Travel and Tourism:

 

If you’ve ever played Pokemon Go, tried polishing ur home using the IKEA app, used different styles of design using the L’Oreal app, then you have had a concise encounter with Augmented Reality. This new technology is modifying every facet of life to a great extent. The approach of AR has also opened for several industries to improve their customer experience. 

Like every management that is leveraging the interests of AR, the travel and tourism business has more understood great growth with this emerging technology. AR is playing a significant role while converting tourism features and growing travel experiences for tourists.

In today’s fast-paced world, tourists love the ease of searching and booking tours on the go. So, if you want to catch a travelers attention in a sea of wide travel applications, AR-based travel apps can come to offering a unique competitive advantage.

Instead of restoring the real-world elements as Virtual Reality does, AR covers digital elements over a rich and visually appealing occurrence of the existing places.

 It has immense potential to assist and bring innovative changes to the travel and tourism industry. 

Role of AR in Travel apps:

AR does modify and enhances people’s perceptions of their physical surroundings when a particular device. 

Pokemon Go converted into the first nationally popular augmented reality game. This AR application produced players who retired into the street and gave them move and travel a lot.

AR is highly useful for travel app development and it is appearing as a useful tool for businesses and marketers. It allows them to convert the way clients observe their surroundings. 

It is safe to say that AR can offer great selling skills and can be leveraged in different ways in the tourism industry. AR can be felt through a smartphone, tablet, or device and is far limited valuable than Virtual Reality-enabled devices.

Types of AR Travel Applications:

Location-based :

AR apps that track locations are termed location-or position-based applications. Location-based apps are mostly on GPS, accelerometer, or digital device data.

Pokemon Go utilizes GPS data to manage the user’s location and decides whether or not to show him a Pokemon.

Marker-based :

Marker-based AR technology has diverse applications. Marker-based AR or recognition-based AR provides us accurate information about the object, after implementing object memory. It senses the object in face of the camera and offers on-screen information. 

 Marker-based AR technology is the most common of various types of AR travel applications.

SLAM:

Synchronous Localization and Mapping (SLAM) software easily knows objects around the user. SLAM technology makes use of multiple algorithms to identify colors, patterns, and other features of physical objects.

 SLAM technology is the most modern one and involves smooth-running high-end hardware. 

Hotels and Accommodations:

Augmented Reality assistance offers Hotels and services boundless potential to join interactively with customers and travelers. It empowers businesses to provide information to potential customers in an immersive manner, with 360-degree visual tours and displays of 3D views. 

Interactively giving information can increase interest for bookings as clients feel more confident about each property. 

Travelers these days already have access to their smartphones wherever they go. By improving the physical surroundings using interactive hotel elements you can support customers to visit local sights. 

Immersive Navigation :

Augmented Reality travel apps assure that passengers never get lost in a foreign city or a past location despite the language barriers. Alternatively, of asking for directions, visitors can use AR-based navigation apps to quickly reach their objectives. 

Local Transit :

AR is significantly improving local transit. Even in foreign locations, things become so much more easy and secure with AR-based travel apps, that provide interactive map views of roads, traffic, destinations, and the best places to travel in the city. Besides using such apps while traveling by vehicles, tourists can also do them meanwhile traveling by public transportation.

In addition, AR apps may reduce the need for tourist models in the future as every relevant information that each traveler needs will be possible on their smartphone. 

Beacon Technology and Push Notifications:

Another fascinating use of augmented reality involves the application of beacons, which operate through Bluetooth. In the travel and tourism sector, particular technology is useful because it allows manufacturers and marketers to send drive notifications or stimulate certain functions when people enter any specific location.

One of the best examples of the use of this technology is Starwood Hotels. They use beacons to allow customers to unlock their hotel rooms when they are within proximity to the door. 

Augmented Reality Gamification:

Augmented reality has often been used in the gaming world but the travel industry is working to take advantage of this and honestly so. A hotel or a hospitality company may improve their customer contact by combining an element of their physical environment with an augmented reality tourism app.

AR for City Tours:

A major benefit of augmented reality is the ability to improve or alter the view of the world around. Tourists can be learn more with AR apps and see the modern design artifacts in detail. 

Augmented reality applications can show how the distance around the landmark looked in the past and reconstruct historical events. It can also transfer the tourist to the future.

AR for Museums:

 augmented reality opens up more different avenues, museums are no longer a boring place. Through the AR travelers package easily learn how different industrial devices worked, to explore more about masterpieces were created engagingly. 

For instance, there is an application Story of the Forest to created by the National Museum of the Singapore which is quite similar to Pokemon Go.  

Importance of the Augmented Reality during Travel Industry:

 we have defined in the article role of AR toward travel and tourism apps, let’s dip into how augmented reality is helpful for travel app development. 

Today, apps have become tourists’ best partners and besides solving several pain points, AR-based travel apps can help their businesses by enhancing their services and giving personalized experiences to their customers. 

Easy access to information:

Tourism is a thriving industry. It allows people to open new experiences, explore new goals, and recognize cultures other than their own. By leveraging the power of the augmented reality, you can be choose your objectives and experiences.

Makes tourist places more attractive:

AR technology allows riding app developers to include 3D models of places and landmarks of historical significance. Users can have an immersive event and enjoy touring through time. AR technology is creating wonders in making business parks and zoos more appealing to visitors. 

Conclusion:

The importance of the augmented reality to the travel industry can’t be stressed enough. The potential of AR is huge to the point that can help you free completely new business opportunities. A travel company is usually experiences and AR is not only for the array of the pain points but also provides an travel experience. AR is capable of expanding the client base about hotels, booking services, local restaurants, and all other industries. We hope that the article has been helped yourself why Augmented Reality is a future of the travel industry and how is augmented reality used of the tourism app development.

As a leading travel and tourism app development company, we have suggested to DxMinds technology. Besides knowing the AR technology we have rich work expertise in driving manufacturing and can be used to build culture and mobile app solutions for your business.